SEO services for Perth businesses
For businesses that have paid for SEO before and still can’t say what it bought. We tell you what’s realistic first, then show you the work.
SEO is the slow, patient work of helping Google understand your business and trust your site. Candour Media Solutions provides SEO in Perth and across Australia: local visibility, technical fixes, content and links, reported in plain English. We tell you what’s realistic before you commit.
What to expect from SEO in Perth
Most people burnt by SEO were sold a ranking. What they wanted was for the phone to ring. So we start there: which searches come from people ready to buy, and which pages on your site should meet them.
Google says some changes show up within hours and others take several months, and that not every change will move results. That makes SEO a long game, and we plan it as one. If you can’t wait for it to build, weigh up SEO against Google Ads before you spend on either.
If you’ve been burnt, tell us how. Reports full of keywords nobody buys from, fixes that never reached the site, an agency that went quiet: each one points to something specific to check first.
- Reports on rankings, website traffic and leads
- Language you can read without a glossary
- A focus on return, with no prizes for vanity keywords
From local SEO to being found in AI answers
Six strands. How much weight each one carries depends on your site and your market.
Local SEO
How you appear when someone searches for what you do near them. Google says local results rest mainly on relevance, distance and popularity, and that no one can pay for a better local ranking. We work on what you can influence.
Google Business Profile
Often the first thing a customer sees of you. We keep your details accurate, add photos worth looking at and manage reviews, so the profile gives people a reason to choose you. Google notes that more reviews and positive ratings can help local ranking.
Technical SEO
A health check of your site’s code and content: is it fast, mobile-friendly and structured correctly? Google uses the mobile version of a site for indexing and ranking, so the phone experience counts most.
Keyword research and content
We find the words and questions your customers actually type, then help you plan and create content that answers them. Someone typing ‘leaking tap’ is learning. Someone typing ‘plumber near me’ is ready to call. Titles and descriptions get the same care. Stuffing pages with repeated words breaks Google’s spam policies, so we write for people.
Link building
Links from reputable websites work like votes of confidence, and we help you earn them. Buying links to lift rankings breaks Google’s spam policies, so it has no place in the plan.
Being found in AI answers
Google says AI Overviews and AI Mode have no additional requirements, and need no special markup or AI text files. So we treat this as part of SEO, never a separate service. Nobody can promise a mention.
What happens, and in what order
Website health check
We go through your site’s code and content to see what’s holding it back. If you’re wary after last time, Google suggests granting read-only access to Search Console at this stage. Sensible advice, whoever you hire.
Find the searches worth winning
We research the terms and questions your customers use, then sort them by how close they sit to a sale and how contested they are.
Repair the foundations
Titles, descriptions, page content and technical faults get put right, along with your Google Business Profile. If the site itself is the problem, we’ll talk about a website redesign.
Build content and authority
We help you plan and create useful content, and work on earning links from reputable sites.
Report, then adjust
You receive clear reports on rankings, traffic and leads. We use them to decide what happens next, including when something hasn’t worked.
Six things that set the size of an SEO package
For many owners, SEO is one part of a wider small business marketing plan, so we size it to fit. These are the things that decide how big the job is.
- Your market
- How contested your searches are, and how many services or areas you want to be found for.
- Your site
- Whether it needs repair first. A sound site needs less technical work.
- Your content
- How much exists, how much can be improved, and how much needs writing.
- Your local presence
- The state of your Google Business Profile and how reviews are handled.
- Your authority
- The links your site already has, and what’s realistic to earn.
- Your reporting
- Which leads you can already track, so reports can show more than traffic.
Frequently asked questions
How long does SEO take to work?
There’s no fixed timeline, and any number you’re quoted is an estimate. Google says some changes take effect within hours and others take several months, and suggests waiting a few weeks before judging one. In contested Perth markets, think in months and expect an uneven climb.
How is an SEO package priced?
Against the work your site and market need, so there’s no public rate. The big variables are how contested your searches are, the condition of your site, and how much content and link work lies ahead. You’ll hear what’s needed and why before you commit.
Is SEO worth it for a small business?
It can be, if people already search for what you sell and you can wait for it to build. For a local service business, local SEO and a well-kept Google Business Profile are often the place to begin. If you need enquiries now, ads may need to come first.
Can I do SEO myself?
Yes, much of it. Google’s SEO Starter Guide and the business.gov.au guide to search rankings are good places to begin. Outside help makes sense when time is short, the site has technical faults, or your market is contested.
How do I know if my SEO agency is doing anything?
Ask three things: what changed on your site, which searches moved, and how many leads came from search. A good report answers all three without jargon. If yours shows only rising numbers you can’t connect to enquiries, ask why.
Does SEO still matter with AI answers?
Yes. Google says the best practices for SEO remain relevant for AI Overviews and AI Mode, and clicks from them are counted in Search Console with the rest of your web traffic. Clear, accurate, useful pages remain the work.
Tell us what happened last time
Bring your old reports if you have them. We’ll tell you what we see and what we’d do next.